Hello, car enthusiasts! If you’re looking for a fresh and exciting ride in India, the Tata Curvv is here to steal the show in 2025. Launched by Tata Motors, this SUV-coupe blends the tough, practical nature of an SUV with the sleek, stylish lines of a coupe, making it a head-turner on the roads. Since its debut in September 2024, the Tata Curvv has been making waves with its bold design and modern features.
Whether you’re a family needing space, a tech lover craving gadgets, or someone who just wants a cool car to drive, the Curvv has something for everyone. This detailed article, you know everything about the Tata Curvv 2025—its price, features, specs, and why it might be your next dream car. Let’s get started!
What’s the Tata Curvv All About?
The Tata Curvv is Tata Motors’ first-ever SUV-coupe, a car that mixes the rugged appeal of an SUV with the elegant slope of a coupe roof. It’s built on the new ATLAS architecture, a platform designed for cars with internal combustion engines (ICE), giving it a strong and versatile foundation. Launched on September 2, 2024, the Curvv comes in both petrol and diesel versions, with an electric variant (Curvv EV) also available for those going green. This car stands out in India’s crowded SUV market, competing with popular names like the Hyundai Creta and Kia Seltos.
What makes the Curvv special is its unique design and the promise of a comfortable ride packed with modern tech. Tata Motors has put a lot of thought into making it both practical and stylish, appealing to young buyers and families alike. With its launch, Tata has opened up the coupe-SUV segment to the masses, a space once dominated by luxury brands. Let’s explore what this car offers in more detail!
Tata Curvv Price: How Much Will It Cost?
One of the first things people ask about a new car is its price, and the Tata Curvv delivers good value. The starting price for the Tata Curvv is ₹9.99 lakh (ex-showroom) for the base Smart variant with a petrol engine and a six-speed manual transmission. The top-end model, the Accomplished Plus A with the Hyperion GDI petrol engine and dual-clutch automatic (DCA), goes up to ₹19.49 lakh (ex-showroom). For diesel fans, the base diesel variant starts at ₹11.50 lakh, while the top diesel model with DCA reaches ₹19.52 lakh.
These are ex-showroom prices, meaning they don’t include extra costs like taxes, registration, insurance, or dealer fees. Depending on your city—Delhi, Mumbai, or Bangalore—the on-road price could range from ₹11.18 lakh to ₹22-23 lakh. Factors like state taxes and optional accessories can push the price up. Tata might also offer discounts or festive deals in 2025, so it’s a good idea to check with local dealerships for the best offers. This pricing makes the Curvv a strong competitor in the mid-SUV segment!
Variants and Options: Pick Your Perfect Curvv
The Tata Curvv comes in four main personas—Smart, Pure, Creative, and Accomplished—each with several variants to suit different needs and budgets. Here’s a quick look:
- Smart Variant: Starts at ₹9.99 lakh (petrol MT). This is the entry-level option with basic features for budget buyers.
- Pure Variant: Begins at ₹11.16 lakh (petrol MT). It adds comfort features like a better infotainment system.
- Creative Variant: Starts at ₹12.36 lakh (petrol MT). This mid-range option includes a panoramic sunroof and advanced safety.
- Accomplished Variant: Kicks off at ₹16.49 lakh (petrol MT) and goes up to ₹19.49 lakh (petrol DCA). This top-tier choice offers the best tech and luxury features.
Diesel variants follow a similar pattern, starting at ₹11.50 lakh for the Smart diesel and topping out at ₹19.52 lakh for the Accomplished Plus A diesel DCA. The new Curvv Dark Edition, launched in April 2025, starts at ₹16.49 lakh and goes up to ₹19.52 lakh, featuring a glossy black finish for a stylish twist. With 34 variants to choose from, you can find a Curvv that fits your style and wallet!
Design and Colors: A Stylish Ride
The Tata Curvv’s design is one of its biggest highlights. It has a striking coupe-SUV look with a sloping roofline, giving it a sporty yet rugged vibe. The front features connected LED daytime running lights (DRLs) with welcome and goodbye animations, paired with sharp LED headlights. The sides boast 18-inch alloy wheels with aero inserts for better efficiency, while the rear has connected LED taillights and a roof spoiler for a bold finish.
You can choose from six colors: Gold Essence, Flame Red, Pristine White, Pure Grey, Daytona Grey, and Opera Blue, with some dual-tone options adding a black roof. The Curvv Dark Edition, with its glossy black exterior and #Dark badges, is a hit among those who love a mysterious, stylish look. This design not only turns heads but also improves aerodynamics, making it practical and pretty!
Interior and Space: Comfort Inside Out
Step inside the Tata Curvv, and you’ll find a spacious and modern cabin designed for comfort. It’s a five-seater with plenty of legroom and headroom, though the sloping roof might feel a bit tight for taller passengers in the back. The boot offers 500 litres of space, expandable to 973 litres with folded seats, perfect for groceries or weekend trips. The interior might come in stylish shades like maroon or black, depending on the variant.
Higher trims feature a panoramic sunroof, ventilated front seats, and a powered tailgate for easy access. The cabin is packed with storage spaces, though some users note the front cupholders could be better placed. Overall, it’s a cozy and functional space, blending Tata’s practical design with a touch of luxury.
Features That Make It Stand Out
The Tata Curvv is loaded with features to enhance your driving experience. Key highlights include:
- Tech: A 12.3-inch touchscreen with wireless Android Auto and Apple CarPlay, a digital driver display, and a voice-assisted panoramic sunroof.
- Safety: Six airbags, ABS with EBD, ESP, a 360-degree camera, and Level 2 ADAS with adaptive cruise control and blind-spot monitoring. It also earned a 5-star Bharat NCAP rating.
- Comfort: Ventilated seats, rear AC vents, wireless charging, and a JBL audio system with multiple speakers.
These features, especially in higher variants, make the Curvv a tech-savvy and safe choice, rivaling more expensive cars in its class.
Engine and Performance: Power Under the Hood
The Tata Curvv offers three engine options to suit different driving styles:
- 1.2L Turbo Petrol Revotron: 119 bhp, 170 Nm, available with a six-speed manual or seven-speed DCA. Great for city driving.
- 1.2L Hyperion GDI Turbo Petrol: 124 bhp, 225 Nm, with manual or DCA. Offers a sportier feel.
- 1.5L Kryojet Diesel: 117 bhp, 260 Nm, with manual or DCA. Ideal for highway trips with its strong torque.
The DCA option, a first for a diesel SUV in this segment, adds about ₹1.5-2 lakh to the price but makes driving smoother. The car’s mileage ranges from 17.4 to 22.4 kmpl (ARAI), depending on the variant and driving conditions. With a top speed of around 180 km/h, it balances performance and efficiency well.
Safety First: Built to Protect
Safety is a big focus for the Tata Curvv, which scored a 5-star Bharat NCAP rating. It comes with six airbags, ABS with EBD, ESP, a 360-degree camera, and an electronic parking brake with auto-hold. The Level 2 ADAS includes features like adaptive cruise control, lane-keeping assist, and blind-spot monitoring, making it one of the safest cars in its segment. This focus on safety gives peace of mind to families and solo drivers alike.
Competing in the Market: How Does It Stack Up?
The Tata Curvv takes on rivals like the Hyundai Creta, Kia Seltos, Maruti Grand Vitara, and Citroen Basalt in the mid-SUV segment. Priced from ₹9.99 lakh, it undercuts the Creta (₹11 lakh) and Seltos (₹10.9 lakh) at the base level. Its unique coupe design, 5-star safety rating, and DCA diesel option give it an edge. With Tata’s wide service network and growing popularity, the Curvv is poised to challenge the leaders and win over buyers.
Pros and Cons: What to Love and Watch Out For
Pros:
- Stunning coupe-SUV design that stands out
- Loaded with modern tech and safety features
- Competitive pricing with multiple engine options
- Spacious boot and comfortable ride
Cons:
- Rear headroom might be tight due to the sloping roof
- Some interior fit and finish could improve
- Waiting periods may vary (4-14 weeks)
Why Choose the Tata Curvv?
The Tata Curvv is a great pick if you want a car that’s stylish, safe, and practical. Its unique design appeals to those who love to stand out, while the range of engines and features caters to different needs—whether you’re a city driver or a highway explorer. With a starting price under ₹10 lakh and a 5-star safety rating, it offers excellent value. Plus, Tata’s reputation for reliable cars and good after-sales service adds to its appeal. If you’re ready for a fresh driving experience, the Curvv might be your perfect match!
Final Thoughts: Is the Tata Curvv Worth It?
The Tata Curvv 2025, with a price range of ₹9.99 lakh to ₹19.52 lakh (ex-showroom), brings a new flavor to India’s SUV market. Its coupe-SUV design, powerful engines, and feature-packed interior make it a strong contender against established names. The on-road price might reach ₹22-23 lakh for top variants, but the safety, tech, and style justify the cost. The Dark Edition adds a stylish option for those willing to spend a bit more.
As 2025 progresses, watch for updates on new variants or offers. Visit a Tata Motors showroom or their website to book a test drive and get the latest prices. The Tata Curvv isn’t just a car—it’s a bold statement on Indian roads, and it’s ready to take you on your next adventure!
